Our Story

For nearly 100 years, Matouk has handcrafted luxury linens from the world's finest materials. Our factory in Fall River, Massachusetts, is home to a tight-knit family of artists, craftspeople, and business professionals who are uniquely attuned to the needs of discerning consumers, earning the loyalty of generations of customers.

From Our Home To Yours

Our dedicated artisans and team in Fall River are committed to creating the highest quality, most-loved linens for your home.

Innovation

Excitement for the future keeps our century-old business at the forefront of the modern textiles industry.

At Matouk, we look to the future with a sense of purpose and passion. Rooted in
time-honored craftsmanship, our production processes continue to evolve, pairing generations of artisanship with modern techniques to bring the best of the past, present and future to everything we make.

Craftsmanship

Combining time-tested handcrafting and new technologies, 
we create our products with the meticulous care and quality you want for your family.

Matouk understands the importance of caring for those you love, and the thoughtful attention we put into our products is a reflection of that care. For three generations, we’ve perfected the techniques that work best when it comes to making exceptional linens, and while new technologies come into play, our talented artisans still work by hand to create many of the finishing details, like meticulous hemming and embroidery, that set us apart.

Each time you open a package from Matouk, we’re delivering on a promise: the world’s best linens, ironed and folded by hand from our Fall River factory to you.

Heritage

Our company is rooted in family: 
three generations of Matouks and our community of craftspeople, 
artists, and partners.

Three Generations, One Enduring Standard

The Matouk name stands for more than a business; it represents three generations of our family realizing a dream. It also stands for our larger family — the craftspeople in our factory, our inspiring designers, our partners around the world — who know they’re a part of something extraordinary. We bring out the best in one another, creating, producing, and exploring in a community of mutual respect. 


John Matouk brings fine European linens to his new country

Born in Damascus, the son of a fine jeweler, John Matouk developed his taste and respect for workmanship in Syria, Italy and China. Matouk & Co. began the day he arrived in the United States in 1929, determined to import world-class linens and embroidery to the American market. His wife, Maude was a pioneering merchant for her time, having originally worked in her own family’s business selling dry goods, and later fine linens, to recently arrived immigrants from the Middle East. Her mercantile and textile knowledge, coupled with her knack for cultivating relationships and managing people, enabled her to play a fundamental role alongside her husband John, in the early years of Matouk. Together they built a company with a reputation for high-quality products, an international reach, an innovative spirit and dependable business practices. When imports were cut-off during WWII, John opened his first factory in New York and engineered a special blend of mohair, rayon and cotton. 


George Matouk Sr. expands, honoring his father’s legacy


George Sr. spent his high-school and college summers learning the family business.

After a stint in the U.S. Navy, he joined the company full time, expecting to work beside his father for years. But John Matouk died unexpectedly just three years later. To grow what his father created into a thriving contemporary business, George updated its offerings while maintaining the quality and integrity his customers expected. He kept ahead of tastes and fashions, expanded the line to a full-service home textile source for the best stores in the country, and moved its factory from New York to New Bedford, Massachusetts, a region known for fine textiles and craftsmanship.

The Current Generation Builds for a Bright Future

The nearly 100-year-old Matouk story continues today under the guidance of many talented, committed, optimistic and generous Matouk teammates.  There are the craftspeople in our Fall River, Massachusetts factory who every day transform dozens of fine qualities of fabric into an infinite array of exquisite finished items.  There are trained professionals who are building Matouk into the most flexible, resilient, customer-focused, technology-enabled and sustainable company that we can be.  There are even people with the last name Matouk, such as George Matouk Jr., our CEO, and Mindy Matouk, our Creative Director.  All together, this socially-responsible, innovative and energetic generation remains true to our purpose of enriching the lives of our customers and their loved ones by creating the world’s finest collection of bed and bath linens.